DX Divers was looking for a way to more effectively track and manage their sales data. They needed a solution that would allow them to create unified reports that included information from both their offline and online stores. This would allow them to have a more complete picture of their sales and revenue.
The main challenge for DX Divers was finding a way to track and manage all of their different revenue sources. This included both the sales from their brick-and-mortar stores, as well as the sales from their online store. In order to create the unified reports that they needed, they would need to find a way to combine and unify this data.
Once they were able to unify their sales data, the next step would be to extract insights from the data. This would allow them to make informed business decisions based on the trends and patterns that they observed in their sales data. By using the insights from their unified reports, DX Divers would be able to make strategic decisions that would help them to grow and improve their business.
DX Divers is looking to expand its sales beyond Amazon & Walmart. As a result, the company is currently focused on implementing paid media campaigns and launching an online store to reach a wider audience and increase brand visibility. This was a major challenge for the company, as it requires significant investment and resources to successfully implement these strategies.