EMAIL MARKETING & AUTOMATION

Email marketing is the perfect way to slide into the inboxes of your customers. Whether you want to welcome them, re-engage with content they can’t resist, or inform them about a product launch–email marketing can do it all. Orange Carrot creates campaigns that are not just opened but remembered— because nobody likes a boring inbox.
Email Marketing

01

Personalization & Segmentation

Let’s be honest: nobody likes generic messages. It’s almost always a left swipe instantly. Orange Carrot will help you tailor mails based on who they are, what they like, and how they interact with your brand. We segment them into groups like new customers, repeat ones, or window shoppers— sending them messages with their names or products we think will suit them the best.

02

Strategy & Planning

A Strategy is needed to build the road map to your customer’s heart or inbox. The game plan is to create definite goals and design campaigns for all segments. Every message has a purpose, a call to action that moves the needle. Keeping the balance is the key— send too much, you’re annoying; send too little, and puff, you’re forgotten!

03

List Management

List management is all about keeping it fresh, clean, and detailed to perfection. We help you with instant updates of subscribers, trimming out dead ends, and segmenting your audience for targeted campaigns. With higher opens and low bounce rates, we reach inboxes of happier recipients, not the dreaded spam box!

04

Testing & Optimization

Our secret to knowing what your audience likes is testing and optimization. We continuously experiment, analyze, and tweak until we reach the perfect formula. Fine-tune campaigns with A/B testing subject lines, CTAs, designs, or send times. We help you learn what resonates with your audience to reach the ultimate email glory.

05

Analytics & Reporting

Analytics and reporting help us know the exact open rates, click-through rates, conversion, and, yes, also, the bounce rates. Which subject line worked? What content got us those clicks? Analytics can answer it all. Orange Carrot carefully evaluates every piece of data to give you the best-performing email campaigns.

06

Platform Integration

Whether you use Mailchimp, Hubspot, Klaviyo, or Zoho—Orange Carrot ensures your emails read great, look amazing, and are sent on time, landing on the right inboxes. With integrations like CRM, an e-commerce store, or analytic tools, we can send personalized emails with automation—with real-time data in hand!

07

Automation

Imagine someone came to your store on Monday, and you welcomed them on Thursday—well, that mess can be avoided with automation. Birthday discounts, follow-up on abandoned carts, or just a simple welcome can make a huge difference for your brand. We help you make your messages personal and timely without you having to lift a finger to click on ‘send’!  

Helping businesses’ grow their bottom-line with over a quarter century of combined expertise.